QUOTIVA Insurance Quote Engines and Broker CRM » Your new customers are looking for you

Quotiva ^® provides specialist insurance software solutions - quote engines and broker CRM
for intermediaries, underwriting agencies, broker networks, agency networks and insurance companies from the UK high street to the London Market.

Your new customers are looking for you - online

86% of the UK population prefer to use the Internet when sourcing new products and services.

Almost every prime time advertising slot on television contains a direct insurance seller or aggregator site advert.

The public is being educated to head straight to the Internet to interact with suppliers.

The clever brokers are positioning themselves where they think the crowd will turn to - the web.

The overwhelming majority of new business prospects use the Internet to research a new supplier BEFORE making contact with them. It’s a natural thing to do - you’ve seen the quarter page advert in the press with a URL. TV ads are telling you to get your insurance online, you don’t know why that doesn’t apply to non-car/house/travel… You already research everything from accountants to zoos online, so why not insurance?

So you follow the link in the advert, look up the advertisers on Google or click through the link in the email to the broker website. Consciously or otherwise you’ll then form your opinion of that company based on 1) if their site tells you what you need to know and 2) how far the site can take you in transacting with this company.

Your site doesn’t need to be fancy, but if you don’t meet basic expectations and the next broker does - guess who will turn this suspect into a prospect first? And if your prospect is pre-sold before they get to talk to you, that’s got to make your life easier as a salesperson?

That’s why we made QUOTIVA^® - a system that gives any size of broker online quotes quickly, cheaply (yep, cheap - not even ‘cost effectively’) and in a brilliantly simple way designed to capture as many qualified, targeted new business leads as possible by giving customers what they want on your website.

Think about it - buying insurance is NOT a fun pastime for most people. You and I know that the quality and type of cover should be the most important consideration, but the first thing your prospects worry about is convenience quickly followed by price. So if you can give them what they want when they want it, they’ll give their business to you before the next broker on the list. Here’s how to create a captive audience doing little more than you’re already doing …